Tag Archives: communication

Netbuddy: the special needs Mumsnet

Netbuddy's Emma Sterland and her brother, Ben (pic: Netbuddy)
When Emma Sterland’s older brother Ben, who has Down’s syndrome, was three, their mother saw another child with Down’s walking past their Surrey house. Back then, in the late 1950s, learning disabled people were hidden away in institutional care, and it was the first time June had seen another child like Ben; she ran into the street to shouting: “I’ve got a son like that!”

In the absence of today’s official support networks, a lasting friendship began between the two mothers.

June could have done with Netbuddy, the self-styled “special needs Mumsnet” managed by her daughter, Emma. Just 18 months old, it crowdsources tips, attracting 6,000 new visitors a month and reaching 4,000 people a month via Facebook. Continue reading the rest of my piece on the Guardian’s social care network.

Netbuddy founder Deborah Gundle and son, Zach (pic: Netbuddy)

What’s the role of the press in explaining social care?

If a week’s a long time in politics, it’s enough to induce amnesia in the fourth estate. The changing headlines over the last week – they began with the Dilnot Commission, moved onto phone hacking and returned to social care with the break up of Southern Cross care homes – prove that today’s news really is tomorrow’s fish and chip paper. Find the rest of my post over on the Voluntary Organisations Disability Group (VODG) blog.

Silver Surfers’ Day

It’s Silver Surfers’ Day and even if you don’t like the name of the annual event (for something so future-focused, it sounds dated), who can argue with its aim of promoting digital technology among older people?

Take 79-year-old David Le Clair, for example, who’s learning new computer skills which he hopes will help him to write a book about his life. David is a resident of James Hill House, an extra-care scheme run by housing association Octavia Housing in west London, and has just joined his social landlord’s free IT training project for older people.

David Le Clair in the digital techology room of his extra-care housing scheme

According to Digital Unite, the provider of digital skills in the community behind today’s annual event, around nine million people, many of whom are aged over 50, “continue to be excluded from large parts of daily life because they have no access to a computer and are not online”. Silver Surfers’ Day is the culmination of a week of events to encourage computer skills in the community, aiming to introduce older people to technology at a local level through libraries, community centres, schools and sheltered housing schemes, with taster sessions, for example. This year’s Silver Surfers’ Day coincides with Digital Day, part of Adult Learners Week.

At James Hill House, the digital course David is on is being taught using extra large screens and keyboards and shows older people how to use the internet, webcams and how to create Word documents. Funding from the government’s former Get Digital programme means residents now have their own camcorder, colour printer, TV and Wii games console too. The digital room is always open but residents can also use a laptop if they want to use the technology in their own flats.

The aim, says Octavia Housing, is to enable older people not only to use these technologies to connect with their family and friends, but to pursue their own projects of interest. For David, a former policeman, it is a chance to use the internet to reconnect with his past including his time in Nigeria where he lived for over 50 years. He’s hoping this will help him write his life story.

Vlado Veljanoski, James Hill House scheme manager, says the benefits go beyond simply sending emails or looking up things online: “Our residents now help to put together quiz nights and have developed interests in creating their own websites; two of them would like to showcase their paintings on the internet, others have interests in flowers and plants.”

Veljanoski and the James Hill House residents know that getting online brings more than simply social benefits but new research published yesterday suggests that the practical advantages are not exploited by older people. Research by the Payments Council, the body that sets the UK’s payments strategy, showed that, despite increasing numbers of over-55s getting online, not many take advantage of online or telephone banking. In a survey of 4,500 adults across the UK earlier this month, says the Payments Council, only 32% of over 55s use either telephone or internet banking, and only 24% of over 65s, compared with 60% of 16-24 year olds, 71% of 25-34 year olds, 69% of 35-44 year olds and 57% of 45-54 year olds.

While technology allows isolated or vulnerable people to access online social networks – to complement face to face interaction, not replace it – digitial inclusion is equally important for an ageing popultion from a more practical perspective, encouraging new, time-saving ways to manage daily chores, accessing public services or locating information online. Given that public sector and gassroots organisations are key to spreading the digital message in communities, how long before the digital drive is adversely affected by the spending cuts impacting on other local services and campaigns?

Whether silver surfers are just dipping a toe into the digital waters like David in west London, or are on the same tech-savvy wavelength as their younger counterparts (sorry – the title of today’s campaign makes obvious puns irresistable), the reasons to get online are brilliantly put by an older IT-fan from a previous blogpost, “When you get to your 90s you feel you want to keep up with things.. it makes you feel you’re up with the world.”

Art for autism’s sake

Tim, 17, had not uttered a word for five years when he arrived at Beechwood College. Two years into his time at the specialist residential college in Cardiff, Wales, the teenager with Asperger’s syndrome started speaking. Two years after that, at 21, he passed his GCSE Art and Design with a grade B, had a work placement at Tesco under his belt and has since left the college and got a job.

Beechwood, a further education college for students aged 16 and over with an autistic spectrum disorder (ASD), uses art and creativity programmes as the backbone of its personalised education programme. Students study music, 2D art, 3D art, digital media and horticulture and learn to articulate themseleves through these activities.

Batik Tiger created by a student at Beechwood College
Beechwood College student draws pebbles after visiting the beach in a project led by University of Glamorgan lecturers working at the college

Earlier this month, to mark World Autism Awareness Day, the college launched a national art competition to showcase the creativity of young people with autism and related conditions. The competition project, Create! Art for Autism, is open to those aged 11 to 25 who are formally diagnosed with an ASD, with the aim of showing that art can not only encourage learning and instill lifelong skills but, as Tim’s case shows, also boost quality of life and future prospects. Shortlisted entries to the Beechwood-led scheme will be exhibited in a national art tour, starting at The Old Library in Cardiff and moving to London galleries from the summer.

I know my sister has developed a newfound independence and confidence thanks to activities from painting to pottery, bakery, art and horticulture during her time with the Camphill movement. The Beechwood competition gets my vote not only because it encourages young people with special needs to find their own voice through creativity and practical action, but because it aims to bring the artistic talents of the learning disabled to a wider, more mainstream audience.

Darren Jackson, principal of Beechwood College, explains: “It’s my belief that creativity is essential to those with an autistic spectrum disorder on more than just a therapeutic or enjoyment level. We have seen how engaging in such programmes can transform young people who previously struggled to make themselves heard.”

Jackson says stop motion animation is a particularly effective way of encouraging confidence and self esteem: “The use of this creative multimedia tool has enabled many of our students to gain greater confidence and self esteem which, indirectly has resulted in them demonstrating a greater willingness to share their thoughts and ideas within their peer group. Many students who in the past have displayed high levels of anxiety are now willing to record voiceovers for their animated characters and use them as a vehicle for communication.”

Competition entries in categories including 2D, 3D and digital media art, can be submitted until June 10. The judging panel includes Brendan Stuart Burns, artist lecturer at The University of Glamorgan, Lucinda Bredin, editor at Bonhams Magazine, Hugh Morgan, chief executive of Autism Cymru and Beechwood’s Jackson. Finalists will be announced on June 24 and the awards ceremony will take place in Cardiff on July 24.

“Each day you spend leaves you with one less, spend them wisely”

By Jewish Care co-authors Sinead Rippington...
..and Nana Wereko-Brobby
“Each day you spend leaves you with one less, spend them wisely.”
Solle Frankel, aged 100

It’s sound advice from Solle yet, as young people, we rarely take the time to stop and listen to the older generation. A survey undertaken late last year by the charity Jewish Care revealed that only a third of Londoners thought that people over the age of 70 were important to society. The charity, which provides health and social care services to hundreds of older people every week, responded in November 2010 with its bold awareness campaign Pearls of Wisdom. The campaign asks the vital question: what can we learn from our elders?

The charity asked fourteen clients to share some valuable bits of advice, drawn from their long and varied lives. The effect was a powerful, unique and at times funny collection of life lessons, ranging from warming affirmations about love – “Get a goodnight kiss, every night” Jerry Cooper, 87 – to astute observations about money – “Don’t buy the things that you can’t afford.. pay your debts”, Jean Nadler, 90.

The fact that older people can be witty, insightful and interesting should go without saying. Yet statistics show that only around half of those aged under 35 have spent quality time with anybody over the age of 70 in the last six months indicating a real reluctance to connect with a social group considered “past it”.

So what’s the thinking behind this? It’s not exactly that we don’t care, but so many of us unthinkingly buy into an established social stereotype: older people are grey, boring and a burden on society. Thankfully, several attempts have made recently to dispel this image. The BBC’s latest hit, When Teenage Meets Old Age, and the recently launched Campaign to End Loneliness, follow a similar track to Pearls. The Campaign to End Loneliness, a collaboration between four different organisations- WRVS, Age UK Oxfordshire, Independent Age and Counsel and Care- wants the ‘Big Society’ to volunteer it’s time to do more for older people. The campaign, which began last month, has highlighted the seriousness of a reality where an average of 10% of our senior citizens feel either “severely lonely” or “always lonely”. Visitors to the campaign’s website are invited to offer their time to an older person or share their tips on how to combat loneliness. It’s not clear yet what the impact has been but the campaign’s report into the UK’s “epidemic of loneliness” is a much needed call to action.

Add to this the success of the website We Are What We Do, an example of original, digital action. We Are What We Do, a not-for-profit company founded by community worker David Robinson, were horrified to discover that two-thirds of Britons now believe that young and older people live in separate worlds. In response, the organisation asked younger people to pledge to make the world a brighter place by undertaking a number of small activities with their seniors. From learning older people’s tried and tested recipes to teaching your granny how to text, the website aims to highlight the myriad ways you can bond across the generations. As a result, nearly 10,000 people have signed up online and the community continues to grow.

At a time when Britain’s population is ageing rapidly and the media seems intent on playing up inter-generational conflict (the supposed battle between the beleagured baby boomers and the spoilt students, as the newspapers like to put it, these new campaigns offer a fresh perspective. It’s also a message that young people are receptive to. As Eitan Amias, a 17-year-old volunteer at one of Jewish Care’s Reubens House residential home in Finchley explains, intergenerational interaction benefits everyone involved: “when visiting the home I feel that I’m not just helping the residents but also myself, as I tend to take that positive energy with me to last the rest of the week”

But for many young people volunteering to spend time with the older generation can offer more than just a glowing feeling of pride. It’s also a valuable way to learn new skills, an increasingly important concern as youth unemployment reaches crisis point.

Indeed, volunteering can be crucial in securing that elusive first job after graduation, as Jamie Field, Jewish Care’s youth and community development officer, discovered. Jamie started working for Jewish Care as a volunteer, aged 15, but the experience he gained through charity work helped him land his current, paid role at the organisation after university.

However, Jamie believes “it’s important to make volunteering cool. It has to be relevant… you could write a newsletter, make a movie or use your skills to help someone use a computer’; young people need to be challenged and inspired and charities can’t be complacent, even in the midst of a recession when young people have more time on their hands to help. Jamie emphasises that young volunteers can use their charity experience not just to get jobs, but also to assist them with their Duke of Edinburgh Awards or to provide additional material for their UCAS forms. So, perhaps it really is time to take Solle’s advice and start spending our time a little more wisely.

Women, know your politics

Uncovered from The Original Ranch on Vimeo.

Above, ‘Uncovered’, a short animated film inspired by women’s attitudes to community, participation and politics.

The best ideas are, usually, the most simple ones. That’s one reason I’m a fan of a new project called Politics Uncovered, a community-based attempt to demystify politics for women.

Working on the premise that a) women are still woefully underrepresented in politics and b) very few people know even the basics of democracy and government, social enterprise arts organisation The Original Ranch has produced an event that is something of a beginners guide to politics.

The Original Ranch recorded women’s views about community, participation and politics during several discussion groups last year. It used the material to create a short animated film (above) which, along with a basic lesson in the workings of government, constitutes the event Politics Uncovered. The lesson explains the key structures at national and local levels, describes the main players and their roles, and gives participants an opportunity to ask questions.

The first Politics Uncovered event at the end of November involved around 30 women from London, all political novices who wanted to find out more about government issues.

According to Olivia Bellas, founder of The Original Ranch, what makes the project unique is that it is a free and accessible ‘lesson’ in politics, presented in a non-politicised environment (the launch event was at the Women’s Library in east London and offered a crèche facility) and it offers interactive and creative approaches to learning.

Put simply, if you want a beginners guide to politics, delivered in an informative but interesting way, look no further.

“Politics can be quite difficult to grasp; there are many different players, institutions, mechanisms, and formalities,” says Bellas, “and so it is hardly surprising that many people may not fully understand it”.

Although there is as yet no formal evaluation, Bellas says that anecdotal evidence from participants reveals
an increased knowledge of and interest in politics and a feeling of empowerment.

The quirky template used in Politics Uncovered could be used to raise awareness of all sorts of social issues in communities, in a visually appealing way that participants find neither too intimidating nor too condescending. I’m interested to see how the project evolves in 2011.

Young people and a load of bull

Kayla Whiting lives in Hackney, a former administrator for media social enterprise Poached Creative, she project managed the short community film Life’s A Bitch which got local young people involved in media and raised awareness about Staffordshire Bull Terriers. Here, she explains how and why she did it.

Young filmmaker Kayla Whiting and her staffies

I did the film because … I wanted to defend the breed of dog and get people in the community to think before they stereotyped the dog and also give the young people an opportunity to learn valuable media skills.

My aim was…to produce a piece of footage that would change people perception on Staffordshire Bull Terriers.

The hardest thing was…keeping the young people engaged with the project and taking responsibility of all the paper work.

The most rewarding thing was…knowing all the young people enjoyed the experience and learnt new skills; which helped them back into training.

I funded it by…applying for funding from funding body Mediabox with the help of Poached Creative and youth-led media group Mediorite.

My tips for others wanting to do the same are…to keep the work as practical as possible. Make sure you create a strong bond with your team.

The biggest problem for communities today is…young people not being able to get jobs and progress in fields they would like.

If I could have a word in David Cameron’s ear I’d… tell him to make politics more understandable and engaging.

My inspiration is… being a young person myself. Being able to help other young people and help them to work towards their dreams as I am.

In 10 years time I want to be…a millionaire!

Sex, drugs and the electoral roll?

In terms of unusual musical collaborations, it’s right up there with Jay-Z and Coldplay or Ozzy Osbourne and Miss Piggy. Rising star of the urban grime scene, Ghetts, has paired up with the Office for National Statistics (ONS) on a track urging young people to the complete the census form.

In a move that paves the way for Tinchy Stryder to hang out with MPs (oops, hang on – he already did) or Tinie Tempah to flex his lyrical muscle on behalf of the Electoral Commission (TBC), 25-year-old rapper Ghetts is calling on people to stand up and be counted on, Invisible, released this week.

On a serious note, however, the release of Invisible is part of a much-needed campaign that sees Ghetts (formerly known as Ghetto, real name Justin Regikala Clarke Samuel) encouraging young black people, to participate in the 2011 Census.

Ghetts’ reasons for taking part are simple and admirable; he feels the needs and interests of young people in the UK are ignored and that reaching them through music is one way of making sure they take part in the 2011 Census: “The point is that young people are the future. We’ve got to take every opportunity to get our views across so that we get the sort of communities that we want for our own kids. The census gives us a chance to shape the future of our neighbourhoods. It’s time to stand up and be counted.”

Grime star Ghetts

Ghetts involvement is a way for the powers that be to reach those they assume are ‘hard to reach’: “Young people can feel that they can’t influence the future, but with the help of Ghetts we can encourage them to take one step towards making a real contribution to their communities,” sas ONS head of stakeholder communications Helen Bray.

The slick production and marketing is as impressive as the message, which lends the whole project an air of credibility. As yet, it’s too early to see if it captures the attention of its target audience, or with how much cynicism the singer’s young fans will greet the track. But anything that can capture the attention of disinterested young people is welcome. Talking to an unemployed teenager from Hackney, east London, at a recent event, I asked her if she was cynical about the big society concept and she replied she had no idea what it meant (although this could just say more about the woolly nature of the concept than the teenager’s lack of knowledge).

In a break from usual pr form for a government agency, the track was launched at a school in Newham, east London and is getting airplay on radio stations with black listeners, such as BBC 1Xtra and pirate radio stations.

It’s the same tactic that led Def Jam records founder and hip hop impresario Russell Simmons to tackle election apathy among black Americans and and get involved in voter registration campaigns in the states (judging by the midterm results, it’s debatable as to how far his message got through).

Invisible explains that people need to fill in and return the census questionnaire to make sure local and national authorities know where services such as transport, housing, hospitals, schools, community centres and libraries are needed for the future. Ghetts raps: “Just remember this; if minorities don’t fill in the forms what’s the point in living in Britain at all? There ain’t nothing worse than being invisible but we can change that, ASAP.”

The census is carried out every 10 years by the ONS and helps government allocate resources to the areas that need them the most. On March 27 next year, 25m households in England and Wales will get a questionnaire through the post or by hand.

And now, in a gratuitously playful exercise not intended to detract from the message above, here are some tracks that might appear on Now That’s What I Call Census! Anyone got any others?
Nobody home – Pink Floyd
Where the streets have no name – U2
Across 110th Street – Bobby Womack
Say my name – Destiny’s Child
My name is – Eminem
Is there anybody out there – Pink Floyd
Who are You- The Who
That’s not my name – The Ting Tings

What the golden arches reveal about community aspiration

Mike Stevenson, MD, Thinktastic

By Mike Stevenson

On a Scotrail train a few weeks ago, my attention was caught by a sign with a smiling face and the words “thank you for not putting your feet on the seat.’” I felt immediate warmth towards the company as this positive reinforcement was a welcome change from the usual, punitive messages of “no parking”, “wait here until called” and “keep this area clear.” I’m sure most people can think of how some small, inexpensive communication has made them feel better or prompted them to behave differently.

To take a common example, the red and yellow arch of McDonald’s often provides the only whisper of colour on the landscape. Add words that lift your spirits are lifted and the impact can be dramatic; doesn’t “Happy Meal” sound more appealing than “burger and chips?”

Farther afield, the notorious favelas of Rio de Janeiro, Brazil, are painted in candy colours, the result of a collaboration between residents and community artists. This doesn’t tackle the underlying issue of poverty but it does encourage positivity and optimism.

We all know how much our world is lifted by a warm smile. It’s magical and powerful. Yet I have worked with communities that report a persistent frown, characterised by a bleak landscape and negative surround sound. I recently spoke to residents who, when ranking preferences for their surroundings, placed colour and affirming messages in their top three desires. They are willing to make these changes happen; people want to see their towns and villages reflect their personality and aspirations. And why not? It’s affordable and has a lasting impact on residents during times of reduced public finance.

Does it work? Yes!

Outside of Edinburgh in Stoneyburn, I suggested using the drawings and words of primary school children to represent the landmarks of the village’s local history. This is now about to happen; the schools are behind the idea and the community is delighted to see the village’s long and illustrious history visibly featured. They believe this will restore a sense of pride in their heritage. We have used children’s words and paintings to encourage people to “Do More: Drink Less” in Stoneyburn. Adults were touched and it made far more impact than dire health warnings.

Similarly in nearby Armadale, because people asked for it, the village will now bear bright, distinctive signage, displaying the faces and words of local residents who speak of their dreams for the community. They also want to show young peoples’ art in the city centre. Displaying the talent and ideas of their residents is important to them.

Above, a poster designed by a child in Stoneyburn, West Loathian, speaks directly to the community.

Amazing Armadale” was the result of a series of creative workshops in schools, community halls, youth centres and at parents’ evenings. The result was a real consensus on what the town should look and feel like, and this has been put into practice. Armadale has held a music festival, regular “alcohol free Sundays” with street markets and a 5K charity run is being organised. This is real community change. Add their more colourful town centre and residents have helped to make quick, low-cost, tangible changes.

And it is local townspeople themselves who are making change happen – we’re not talking about huge budgets here. Earlier in the year, for example, 100 adults and children volunteered to take part in a clean-up in Stoneyburn. It’s also hoped that support will be offered from businesses with things like painting and gardening.

I would love to see more of this but, in terms of public services, I am struck by how little real creative dialogue exists between them and their constituents. Public consultation can be dry and driven by service references and needs. What if community engagement could be fun, lively and uplifting, allowing the language of participants to lead the discussion? Masterplans, blueprints, strategies and partnerships would rarely be mentioned. I know this because the techniques I use in my work elicit imaginative solutions from the most unlikely of people.

When I showed a class of 12-year-olds in East Lothian the logo of their local council, the first thing that came to mind for one youngster was the phrase “no ball games.” He views his council as a block to enjoyment. Others are likely to feel the same and the long-term impact of this attitude will drive further distance between councils and residents.

So, does this really matter, especially during a time of austerity? When I speak on this subject I get universal approval from audiences as diverse as business leaders, primary school children and local councillors. The consensus is that they are tired of a world that headlines bad news and displays signs that instruct and obstruct. In tough economic times, the need to create environments that lift, improve accessibility and value people could be more important than ever.

New York, LA, Gravesend; Kent gets its own US-style big society phone app

Freelance journalist Kate Murray
Gravesend doesn’t have too many claims to fame, aside perhaps from being the place where Pocohontas is buried and the former home of Bond girl Gemma Arterton. It never makes the national headlines – unless it’s for recording record high temperatures in a heatwave. And before any Gravesendians out there start to protest, I think I’m allowed to say that as I was brought up in the town.

So imagine my delight when I saw my old home had scored a UK first by launching an application to report anti-social behaviour on a smartphone. The local authority, Gravesham borough council, announced it was joining New York, Boston, LA and San Francisco in making the ‘City Sourced’ application available to residents.

The app, the council said, would allow townspeople to send in instant reports of graffiti, flytipping or housing repairs, and would allow the authority to streamline its response. Its American supporters are even more effusive: the app, they say, represents the future for residents interacting with government. ‘It’s like having a city official in your pocket,’ said one satisfied LA resident.

Gravesham is the first in the country to use City Sourced but it’s not the only UK authority to engage with new technology in this sort of way. Brighton led the way last year with an app showing local bus times, followed by another one which lists council services and local entertainment. Trafford has an app which allows residents to find their nearest library or leisure centre, or to see what’s on at the weekend as well as to report litter or a missed bin collection. Preston even has one offering residents – and visitors – a ‘blue plaque’ trail of notable local sights.

These initiatives are not always popular in these tough economic times. Critics have accused authorities of wasting money developing applications for perhaps a few hundred iPhone or Blackberry users in their patch. I think the critics are missing the point.

Visiting Gravesend to see my mother on the day after Gravesham’s “Download Day”, I couldn’t resist having a go. I’d already downloaded the Gravesham 24 app and it didn’t take too long for me to find some graffiti that could do with being cleaned up. One quick snap on the camera phone, choose your anti-social behaviour category and press send. The GPS on your iPhone or Blackberry automatically shows the location of the problem and your report whizzes through to a terminal at the council offices to be prioritised and dealt with. You can also use the app to check how action on your complaint is progressing. Filing my report felt strangely satisfying. I might not have have had a council official in my pocket, but I could see why Gravesham had called the app empowering.

We hear a lot about how to promote real engagement between citizens and government. We’re going to hear a lot more about it as the coalition attempts to roll out its big society ambitions. But if the big society is to be about more than just getting volunteers to provide services on the cheap, then it has to have real, effective community engagement at its core.

Too often people feel that there is nothing they can do about the problems in their community. Offering them the chance to interact with government, in however small a way, has to be a good thing. There’s little point asking citizens to do more for you, if you don’t in turn give them fresh routes to get you to do your bit.